People should know what they are signing up for. An email address collected for a download or enquiry is not automatic permission to send marketing.
Make the invitation specific
Use a promise someone can evaluate:
- Get one practical freelance pricing tip each month.
- Hear first when Newcastle pottery workshops open.
- Receive a short Friday recipe and occasional class updates.
Add one intentional signup
Choose either:
Both create a subscribed Contact. An ordinary enquiry, free Digital Product, or Email to unlock action can create a Contact without subscribing them.
Screenshot to add: Public page with a clear, permission-based Email signup
Capture a fictional creator's public page with an Email signup titled Get one practical freelance pricing tip each month and a short explanation of what subscribers should expect.
Open: /app/page?preview=open
Framing: Show the creator profile and complete Email signup Block with its promise and visitor action visible
Send only what people agreed to receive
Reroute records subscribers and Contacts. It is not currently a broadcast newsletter or multi-email marketing automation service. Use a separate email platform for regular campaigns, and import only the people who actually opted in.
Creator supports Audience CSV exports. Confirm subscription status in Contacts before moving anyone into another service.
Australia’s ACMA guidance requires consent, clear sender identification, and an easy unsubscribe for commercial messages.
Next action: Add one signup that clearly states what subscribers receive and how often.